Traditional & Digital Marketing Techniques
With ten years experience in financial marketing at J.P. Morgan and 20 years in education marketing at Felsted School, Royal Hospital School and New Hall School,
I can help tailor the right marketing mix for your business.
Marketing expertise in ...
Marketing & Sales Strategy & Planning
Use of AI in Marketing
Customer Relations
New Business Development
Branding
CRM Implementation
PR & Crisis Communications
Website Development
Market Research & Data Analysis
International Market Development
Digital Marketing
Copy Writing, Design & Print
Advertising
Sponsorship
Event Management
Podcasts
Direct Mail
Stakeholder Communications
Sharing My Expertise
I have been asked many times during my career to share my expertise at industry conferences and webinars with sector associations such as AMCIS, ISP and ISBI, which I have been delighted to do. I have also had several thought-leadership articles published with School Management Plus and Independent School Parent Magazine.
Whilst it challenges me to step outside of my comfort zone to share my knowledge, I believe that there is nothing better than hearing from someone who has worked within a school and truly understands how they operate.
Sharing my Thoughts on AI in Marketing
Since 2024 I have been regularly asked to share my thoughts on the best use of AI in Marketing, and in particular School Marketing. Below you can find a link to a webinar I presented on this very topic in September 2025, hosted by the Independent School Portal.
